Über UY Studio

UY is a minimalist, design-driven fragrance and homeware brand headquartered in Berlin, Germany.

We used to run UY Studio, a fashion label rooted in the dark aesthetic of the city’s club culture.

After over a decade, we got what we came for and much more.

It was time to reinvent ourselves.

To fall in love again.

UY’s story is one of grit, growth, and transition, reflecting all of our own struggles, triumphs, and hopes.

Our creations used to be defined by the lack of light; UY is now bound to its presence.